
Business website · Restaurant · Hobart
Salt & Ember
Wood-fired restaurant on the Hobart waterfront: Tasmanian produce cooked over flame, a long natural wine list and a private dining room for twelve.
The website
Business website
Didone · Bodoni Moda and Inter
A cream page with a high-contrast headline set edge to edge, an italic turn on the second word, monospace menus and a wine-black close.
Fills tables on the Hobart waterfront: dinner, weekend lunch, the chef’s tasting menu and a private room for twelve.
Its look was chosen from a study of the 12 best websites for a restaurant.
Its pages
The brand kit
Logo, colours, type and voice


Colours
- Primary#2A211C
- Accent#D9822B
- Background#FAF8F1
- Surface#F0EEE7
- Text#251D18
Headings
Bodoni Moda
Aa Bb Cc 0123456789
Body
Inter
Aa Bb Cc 0123456789
Voice
Warm, confident, food-first.
Tone
- warm
- refined
- rustic
Written for
- Diners
- Visitors to Hobart
Services
- Dinner
- Weekend lunch
- Private dining
- Chef's tasting menu
What it leads with
- Good Food Guide one hat 2025
- Book a table online
- Private dining room for 12
Landing pages
2 landing pages
Emails
6 emails
Campaigns
- CampaignHobart's wood-fired table on the waterfront
- CampaignFrom booking to the last course
- CampaignQuestions before you book
Sequence: Welcome to Salt & Ember
- Email 1 of 3Welcome to Salt & Ember
- Email 2 of 3Why dine at Salt & Ember
- Email 3 of 3Taste it for yourself
Email signature
Social and ads
2 films and 17 graphics
Films for social
▶ Play15 second film · PhotographsHobart's wood-fired table on the waterfront
▶ Play30 second film · AnimatedFour ways to dine over flame
Feed posts
Square post1080 × 1080
Square post1080 × 1080
Portrait post1080 × 1350
Square post1080 × 1080
Portrait post1080 × 1350
Stories
Covers and link shares
Display banners






























Hobart's wood-fired table on the waterfront
15 second film · Photographs. Made in 5 shapes, one for every feed:
Four ways to dine over flame
30 second film · Animated. Made in 5 shapes, one for every feed:


















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