
Online courses Β· Sea kayak courses Β· Victoria, British Columbia
Tidewater Sea Kayak School
Sea kayaking courses from Victoria, BC: the strokes, edging, rescues and trip planning that get new paddlers safely onto the water.
The website
Online courses
Harbourside Β· Plus Jakarta Sans
A clean modern sans, deep sea teal with a buoy-orange accent, rounded corners and sunlit water photography.
Gets new paddlers safely onto the water with online courses in strokes, rescues and trip planning.
Its look was chosen from a study of the 12 best websites for a sea kayaking instruction school.
Its pages
The brand kit
Logo, colours, type and voice


Colours
- Primary#0F4C5C
- Accent#E07A2E
- Background#FFFFFF
- Surface#EEF2F4
- Text#11272C
Headings
Plus Jakarta Sans
Aa Bb Cc 0123456789
Services
- Paddle strokes
- Rescues
- Trip planning
Emails
6 emails
Campaigns
- CampaignGo from first strokes to confident paddler
- CampaignThree steps onto the water
- CampaignWhat new paddlers ask
Sequence: Welcome to Tidewater Sea Kayak School
- Email 1 of 3Welcome to Tidewater Sea Kayak School
- Email 2 of 3Taught to a real standard
- Email 3 of 3Start learning to kayak
Email signature
Social and ads
2 films and 17 graphics
Films for social
βΆ Play15 second film Β· PhotographsGo from first strokes to confident paddler
βΆ Play30 second film Β· AnimatedCourses built for new paddlers
Feed posts
Square post1080 Γ 1080
Square post1080 Γ 1080
Portrait post1080 Γ 1350
Square post1080 Γ 1080
Portrait post1080 Γ 1350
Stories
Covers and link shares
Display banners

























Go from first strokes to confident paddler
15 second film Β· Photographs. Made in 5 shapes, one for every feed:
Courses built for new paddlers
30 second film Β· Animated. Made in 5 shapes, one for every feed:


















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