Step by step · 12 steps
Write articles that bring in visitors
Open Articles and start with your strategy and the days you publish. Then press New article, give it a working title and the words people search for, and go on to the brief.
Articles answer the questions your customers search for, and bring them to your website. Someone searching how to fix a problem you solve is already halfway to calling you. An article that answers them well brings them to you.
Start with your strategy
Open Website from the menu.
Open your website.
Open Articles.
Start with your strategy.
It groups the searches your customers make into topics, so every article has a reason to exist.
Choose the days you publish, and articles go out on time.
Write an article
Go back to Articles.
Press New article.
Give it a working title.
Add the words people search for.
Choose how long and how detailed it should be.
Press Next: Brief. From the brief on, it's written, pictured and checked for search, one step at a time.
Where to next
- Choose how each page shows in search: How your pages show in Google.
- How it works: Why articles bring in visitors.
Related
- Why articles bring in visitorsArticles are how new people find your website. Each one is planned around a search, written for you, linked to your other articles, and shared to social networks and your list.How it works
- How your pages show in GoogleEdit the page and press SEO at the top. Set the title and the description people see in search results, keep a page out of search if you need to, and press Save.Step by step · 9 steps
- What Google sees on your pagesEvery page tells search engines what it is: a title with your business's name, a description, a share picture and who you are. Only your published pages are listed for them.How it works
- Build your website with AIPress New website, choose Business website, say what you do and what makes you different, pick a look, check the pages it plans, then press Build my website.Step by step · 20 steps